Insurance Blogging Blog

Most of the WordPress templates we will use in creating an insurance blog will have a plug-in included, called “AdSense Deluxe”. This feature when “Activated” will create an abbreviated ad code, which I call an “Ad Slug”. I’m sure that is not the correct “computer” term, but this is our insurance blog and we will just call it an “Ad Slug”. Here’s how it works.

Go get you a cup of coffee or any beverage of your choice and settle back for a few minutes. What we are about to do is really not complicated, but just like everything else, there is a “process”. You only have to set this up once and you just may be glad you took the time to do it.

Step #2: Let’s Build Some “Ad Slugs”

From your “Dashboard” or “Site Admin”, click on the “Options” tab. Now you should see a tab in the black area underneath called - “AdSense Deluxe” - click on it.
Scroll down about half-way and you should see this:

OK, let’s make some assumptions:
(1) Our insurance blog is about “Life Insurance”.
(2) We are building AdSense ads for “Content” about “life insurance”.

Making “Slugs”

1. Name: Call this ad something and make it short. In this example, we are naming the ad - “contentlife”.
2. AdSense Code: Just copy and paste the ad “code” you have already saved in Notepad.
3. Description: Completely optional, but this may be a good way to keep up with your ads.
4. When you click on the “Add AdSense Block” - something magical happens.

Eleven lines of AdSense code has been transformed to this:

Looks Like An “Ad-Slug” To Me!

Now, when you want this particular ad to appear on a blog page, simply copy and paste the “slug”, instead of all that code.

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This Insurance Blogging Blog was designed to help all Members with an interest in blogging to get their blog up and running as quickly as possible. From the surface it appears to be volumes of information, but if you take the information in the order it is presented, it will be much easier. Blogging is actually fun, once you get it set up. We welcome your comments on ways to not only improve this blog but also the entire insurance community. Our goal is to be #1 in Google by the end of June 2008 and we sure could use your help. Thanks.

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